#tuesday takeover
Rare Revolution Magazine
Great opportunity!
Which better opportunity than Wishbone Day to start a collaboration between OIFE and Rare Revolution Magazine? This is what we thought, and we have been lucky to be heard and welcomed by the Rare Revolution Magazine Team who offered OIFE the chance to take over the social media channels of the magazine for one whole day and use their tools to reach out for a greater, and for sure interested audience.
What is Wishbone Day?
Wishbone day is the collective voice of people with OI, talking about OI and the things that matter most to them, in their own way. Wishbone Day draws awareness to the contributions of people with OI, the challenges of living with OI, and the important ways that people can contribute to our journey to live full and happy lives.
#Wish4OI
In this perspective, OIFE took this opportunity as a perfect fit in the Wishbone Day 2020 communication strategy that aims to collect the wishes of the OI community through our #wish4OI campaign, adding some kind of educational, explanatory activities aimed to raise awareness on OI, on OIFE and on some of the topics that matter the most to the OI community.